2025 Transposul: Vipal Rubber consolidates its strength in Southern Brazil through its authorised network

2025 Transposul: Vipal Rubber consolidates its strength in Southern Brazil through its authorised network

Vipal Rubber, with the largest network of retreaders in the state of Rio Grande do Sul, Brazil, took part of the 24th edition of TranspoSul – Transportation and Logistics Fair and Congress. The company offered an area that enhancing business development between retreaders from its authorised network and its customers, supporting business generation and strengthening ties with the transportation sector. At the booth, Vipal welcomed visitors, customers and partners who, in addition to strengthening the relationship, also checked out the exhibit of highlighted products and portfolio: the treads DV-RT5, VL110L, DV-MM, and DV-UMe, Vipal’s first tread developed for electric vehicles, as well as the VR50 Z RESIST (regional directional) e VR50 D RESIST (regional traction) commercial tyres. “The participation at TranspoSul was very important for Vipal because we had representatives from the  authorised network in Southern Brazil visiting our booth. Our partners had their sales teams at hand to do business and serve their customers. This strengthening of relationship between Vipal, authorised network and end consumer, which is the carrier, was crucial,” highlighted Ivanir Canevese, Commercial Director for the Internal Market at Vipal Rubber. With the theme “A fair looking at innovation,” TranspoSul gathered nearly 27,000 visitors and generated over R$ 1.5 billion in business. According to the organisation, the result positions the event as the second largest transportation and logistics fair in Brazil and reinforces the sector’s relevance to the national economy. In addition to deals and relationships between brands and consumer, the congress had debates on new technologies, sustainability, alternative fuels, and digitalisation in transportation and logistics. For Vipal, the participation further consolidated its relationship with carriers in Rio Grande do Sul, highlighting the importance of the authorised retreader network to the regional market.